McQuail′s Reader in Mass Communication Theory

Denis McQuail editor

Format:Hardback

Publisher:SAGE Publications Inc

Published:22nd Mar '02

Currently unavailable, and unfortunately no date known when it will be back

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McQuail′s Reader in Mass Communication Theory cover

McQuail′s Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology and cultural studies, and includes an overview essay and section introductions which place the readings in their theoretical and methodological context. Designed as a companion to McQuail′s Mass Communication Theory, it can also function independently of that text.

Divided into ten parts: Approaches and Conceptual Issues; Mass Media and Society; From Old to New Media; Normative Theory; Global Mass Communication; Media Organization and Production; Media Content; The Media Audience; and Mass Media and Effects, this collection represents an essential sourcebook for all students of media and mass communication.

McQuails Reader in Mass Communication Theory includes key statements from;

Pertti Alasuutari

Ien Ang

Jan L. Bordewijk

Jay G. Blumler

Roland Barthes

Oliver Boyd-Barrett

Muriel G. Cantor

James Carey

Peter Dahlgren

Daniel Dayan

Everette E. Dennis

Todd Gitlin

Alvin W. Gouldner

Robert M. Entman

Celia von Feilitzen

Marjorie Ferguson

Edward S. Herman

Terhi Rantanen

Stuart Hall

Joli Jenson

Elihu Katz

Judith Lichtenberg

John H. McManus

Joshua Meyrowitz

C. Wright Mills

Merrill Morris

John C. Nerone

W. R. Neumann

Janice Radway

Ronald E. Rice

Karl Erik Rosengren

James Slevin

Pamela J. Shoemaker

John Tomlinson

Gaye Tuchman

Ellen Wartella

Judith Williamson

Dolf Zillmann

Liesbet van Zoonen

This is an excellent text and will be highly recommended to students. -- Dr Susan Pell * drupal *
Excellent reader with essential texts, documenting the development of mass communication research. -- Mr Andreas Jungherr * drupal *
This is a very good book. Unfortunately the chapters are not in the centre of the course, i.e. do not focus as much as expected on psychological aspects of the processing of mass communication -- Mr Jürgen Maier * drupal *
Outstanding; prescribed for three years -- Professor Beschara Karam * drupal *
It′s very useful for my students becuase it takes them in a very comprhensive way through all the main ideas that have formed the communication in a specific field of study -- Professor Fernando Camara * drupal *
This is an excellent collection of research and theory. The emphasis obviously is on mass communication. My course Introduction to Human Communication has a wider scope including for example interpersonal comm, non-verbal comm and communication in a range of fields (organizational; political; international). Therefore, this collection is less suited for my course. -- Professor Jeroen Jansz * drupal *

ISBN: 9780761972426

Dimensions: unknown

Weight: 1000g

428 pages